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|a HF5415.123
|b .V37 2002
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| 100 |
1 |
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|a Varey, Richard J.,
|d 1955-
|
| 245 |
1 |
0 |
|a Marketing communication
|h [electronic resource] :
|b principles and practice /
|c Richard J. Varey.
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| 260 |
|
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|a London ;
|a New York :
|b Routledge,
|c 2002.
|
| 300 |
|
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|a xxv, 389 p. :
|b ill.
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| 504 |
|
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|a Includes bibliographical references (p. [360]-377) and index.
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| 533 |
|
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Communication in marketing.
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| 655 |
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4 |
|a Electronic books.
|
| 710 |
2 |
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|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=169937
|z Click to View
|
