Global advertising, attitudes and audiences

Bibliographic Details
Main Author: Wilson, Tony, 1947-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: New York : Routledge, 2011.
Series:Routledge advances in management and business studies ; 44
Subjects:
Online Access:Click to View
Description
Physical Description:xiv, 167 p.
Bibliography:Includes bibliographical references and index.
ISBN:9780203846346 (electronic bk.)