Involving customers in new service development

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Edvardsson, Bo, 1952-
Format: Electronic eBook
Language:English
Published: London : Hackensack, NJ ; London : Imperial College Press ; Distributed by World Scientific Publishing Co., c2006.
Series:Series on technology management ; v. 11
Subjects:
Online Access:Click to View