Creative marketing for new product and new business development
| Corporate Author: | |
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| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hackensack, NJ :
World Scientific,
c2008.
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| Subjects: | |
| Online Access: | Click to View |
| Physical Description: | xvi, 320 p. : ill. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9789812772190 (electronic bk.) |