A manager's guide to building a successful business
This uses real market examples to demonstrate the effective use of management and marketing principles. The book also introduces programs developed over a 40-year career to help manage all aspects of a business and to develop and execute marketing strategies. Managers and executives will use this bo...
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2013.
|
| Edition: | 1st ed. |
| Series: | 2013 digital library.
Entrepreneurship and small business management collection. |
| Subjects: | |
| Online Access: | Click to View |
| LEADER | 03063nam a2200649 a 4500 | ||
|---|---|---|---|
| 001 | EBC1132603 | ||
| 003 | MiAaPQ | ||
| 005 | 20130331115955.0 | ||
| 006 | m o d | | ||
| 007 | cr cn |||m|||a | ||
| 008 | 130401s2013 nyu foab 001 0 eng d | ||
| 020 | |z 9781606496503 (pbk.) | ||
| 020 | |a 9781606496510 (electronic bk.) | ||
| 035 | |a (MiAaPQ)EBC1132603 | ||
| 035 | |a (Au-PeEL)EBL1132603 | ||
| 035 | |a (CaPaEBR)ebr10678410 | ||
| 035 | |a (CaONFJC)MIL453306 | ||
| 035 | |a (OCoLC)829459908 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HD30.28 |b .R255 2013 | |
| 082 | 0 | 4 | |a 658.4012 |2 23 |
| 100 | 1 | |a Randazzo, Gary. | |
| 245 | 1 | 2 | |a A manager's guide to building a successful business |h [electronic resource] / |c Gary Randazzo. |
| 250 | |a 1st ed. | ||
| 260 | |a [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : |b Business Expert Press, |c 2013. | ||
| 300 | |a 1 electronic text (118 p.) : |b digital file. | ||
| 490 | 1 | |a Entrepreneurship and small business management collection, |x 1946-5661 | |
| 500 | |a Part of: 2013 digital library. | ||
| 504 | |a Includes bibliographical references (p. 113-114) and index. | ||
| 505 | 0 | |a Introduction -- Part I. Management -- Planning -- Workforce -- Money -- Methods -- Directing -- Controls -- Part II. Marketing -- Products and services -- Promotion -- Pricing -- Place -- The successful business -- Notes -- References -- Index. | |
| 506 | |a Access restricted to authorized users and institutions. | ||
| 520 | 3 | |a This uses real market examples to demonstrate the effective use of management and marketing principles. The book also introduces programs developed over a 40-year career to help manage all aspects of a business and to develop and execute marketing strategies. Managers and executives will use this book as a guide to grow an established business or start a new one. The book can be used as a reference book for unique management challenges as well. | |
| 530 | |a Also available in print. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 538 | |a System requirements: Adobe Acrobat reader. | ||
| 588 | |a Title from PDF t.p. (viewed on April 1, 2013). | ||
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Management. | |
| 650 | 0 | |a Marketing. | |
| 653 | |a planning | ||
| 653 | |a job performance | ||
| 653 | |a standards of performance | ||
| 653 | |a disruptive innovation | ||
| 653 | |a market disruptions | ||
| 653 | |a cash flow | ||
| 653 | |a PERT | ||
| 653 | |a pricing | ||
| 653 | |a marketing promotions | ||
| 653 | |a organizing | ||
| 653 | |a financial controls | ||
| 653 | |a motivating employees | ||
| 655 | 4 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print version: |z 9781606496503 |
| 830 | 0 | |a 2013 digital library. | |
| 830 | 0 | |a Entrepreneurship and small business management collection. |x 1946-5661 | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1132603 |z Click to View |