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| LEADER |
00982cam a2200277 7i4500 |
| 001 |
0000034835 |
| 005 |
20180104090000.0 |
| 007 |
##ta |
| 008 |
180104s2017 enk 0 eng d |
| 020 |
# |
# |
|a 9781509832163
|
| 040 |
# |
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|a MATR
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| 090 |
0 |
0 |
|a B 658.802
|b KIM
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| 100 |
1 |
# |
|a Kim, W. Chan,
|e author
|
| 245 |
1 |
0 |
|a BLUE OCEAN SHIFT :
|b Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
|c W. Chan Kim and Renee Mauborgne.
|
| 250 |
0 |
0 |
|a First edition.
|
| 264 |
# |
1 |
|a New York:
|b Hachette Books,
|c 2017.
|
| 300 |
# |
# |
|a xi, 322 pages:
|b illustrations;
|c 24 cm.
|
| 336 |
# |
# |
|a text
|2 rdacontent
|
| 337 |
# |
# |
|a unmediated
|2 rdamedia
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| 338 |
# |
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|a volume
|2 rdacarrier
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| 504 |
# |
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|a Includes bibliographical references (pages 305-307) and index
|
| 650 |
# |
0 |
|a Market segmentation
|
| 650 |
# |
0 |
|a New products
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| 700 |
1 |
# |
|a Mauborgne, Reneþe
|
| 999 |
|
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|a 0000040053
|b Book
|c Book
|e Business Information Centre
|
| 999 |
|
|
|a 0000040052
|b Book
|c Book
|e Business Information Centre
|
