Marketing management : as Asian perspective.
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Singapore:
Prentice Hall,
2009.
|
| Edition: | 5th ed. |
| Subjects: |
| LEADER | 00517cam a2200181 7i4500 | ||
|---|---|---|---|
| 001 | 0000025107 | ||
| 005 | 20101115090000.0 | ||
| 020 | 0 | 0 | |a 978-981-06-7993-4 |
| 090 | 0 | 0 | |a B 658.802 |b KOT |
| 100 | 1 | 0 | |a Kotler |
| 245 | 1 | 0 | |a Marketing management : |b as Asian perspective. |
| 250 | 0 | 0 | |a 5th ed. |
| 260 | 0 | 0 | |a Singapore: |b Prentice Hall, |c 2009. |
| 300 | # | # | |a 771 p. |
| 650 | 0 | 0 | |a Marketing -- |x Management |
| 650 | 0 | 0 | |a Marketing -- |x Management -- |z Asia |
| 651 | 0 | 0 | |a Asia |
| 999 | |a B000027803 |b Book |c Book |e Business Information Centre | ||