Kotler. (2009). Marketing management: As Asian perspective (5th ed.). Singapore: Prentice Hall.
Chicago Style CitationKotler. Marketing Management: As Asian Perspective. 5th ed. Singapore: Prentice Hall, 2009.
MLA CitationKotler. Marketing Management: As Asian Perspective. 5th ed. Singapore: Prentice Hall, 2009.
Warning: These citations may not always be 100% accurate.