|
|
|
|
| LEADER |
00597cam a2200181 7i4500 |
| 001 |
0000021211 |
| 005 |
20080512090000.0 |
| 020 |
0 |
0 |
|a 0-201-63279-9
|
| 090 |
0 |
0 |
|a B 658.827
|b ARN
|
| 100 |
2 |
0 |
|a Arnold
|
| 245 |
0 |
0 |
|a The Handbook of brand management.
|
| 260 |
0 |
0 |
|a New York:
|b The Economist Books,
|c 1992.
|
| 300 |
# |
# |
|a 259 p.
|
| 650 |
0 |
0 |
|a Branding
|
| 650 |
0 |
0 |
|a Brand name products --
|x Marketing --
|z United States of America
|
| 650 |
0 |
0 |
|a Advertising --
|x Brand name products --
|z United States of America
|
| 651 |
0 |
0 |
|a United States of America
|
| 999 |
|
|
|a B000022216
|b Book
|c Book
|e Business Information Centre
|
