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| LEADER |
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|a 0-13-127537-2
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| 090 |
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|a ASIA 658.8
|b SER
|
| 245 |
1 |
0 |
|a Service marketing in Asia :
|b managing people, technology and strategy.
|
| 250 |
0 |
0 |
|a 2nd ed..
|
| 260 |
0 |
0 |
|a Singapore:
|b Prentice Hall,
|c 2005.
|
| 300 |
# |
# |
|a 696 p.
|
| 650 |
0 |
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|a Service industries --
|x Marketing --
|z Asia
|
| 650 |
0 |
0 |
|a Professions --
|x Marketing --
|z Asia
|
| 651 |
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|a Asia
|
| 700 |
1 |
1 |
|a Lovelock,
|h Christopher
|
| 700 |
1 |
1 |
|a Wirtz,
|h Jochen
|
| 700 |
1 |
1 |
|a Hean,
|h Tat Keh
|
| 700 |
1 |
1 |
|a Xiongwen Lu
|
| 999 |
|
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|a 0000021935
|b Book
|c Services
|e Business Information Centre
|