|
|
|
|
| LEADER |
00678cam a2200193 7i4500 |
| 001 |
0000004486 |
| 005 |
20040303090000.0 |
| 020 |
0 |
0 |
|a 0077078128
|
| 090 |
0 |
0 |
|a B 658.8343
|b HAN
|
| 100 |
1 |
0 |
|a Hankinson
|
| 245 |
1 |
0 |
|a Branding in action :
|b cases and strategies for profitable brand management.
|
| 260 |
0 |
0 |
|a Maidenhead, Berkshire:
|b McGraw-Hill Book Company Europe,
|c 1993.
|
| 300 |
# |
# |
|a 226 p.
|
| 440 |
0 |
0 |
|a The McGraw-Hill marketing for professionals
|
| 650 |
0 |
0 |
|a Brand name products --
|x Marketing --
|x Management
|
| 650 |
0 |
0 |
|a Corporate image --
|x Case studies
|
| 650 |
0 |
0 |
|a Branding
|
| 700 |
2 |
2 |
|a Cowking, Philippa
|
| 999 |
|
|
|a 0000006382
|b Book
|c Open shelf
|e Business Information Centre
|
