The new positioning : the latest on the world #1 business strategy.

Bibliographic Details
Main Author: Trout, Jack
Other Authors: Rivkin, Steve# Ries, Al Positioning
Format: Book
Published: New York: McGraw-Hill, 1996.
Edition:1st ed..
Subjects:
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245 1 0 |a The new positioning :   |b the latest on the world #1 business strategy. 
250 0 0 |a 1st ed.. 
260 0 0 |a New York:   |b McGraw-Hill,   |c 1996. 
300 0 0 |a 173 p.. 
500 0 0 |a Updated ed. of : positioning / Al Ries#  |a Includes index 
650 0 0 |a Positioning (Advertising)  
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