The Power of industrial brands : an effective route to competitive advantage..
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
Berkshire:
McGraw-Hill,
1994.
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| Series: | The McGraw-Hill marketing for professionals series
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| Subjects: |
Business Information Centre
| Call Number: |
B 658 827 POW |
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| Accession | Item Category | Format | Status | Notes |
|---|
| 0000006454 | Open shelf | Book | AVAILABLE |