(Ineffective) Messages to Encourage Recycling : Evidence from a Randomized Evaluation in Peru

There is growing interest in using messaging to drive prosocial behaviors, which contribute to investment in public goods. We worked with a leading nongovernmental organization in Peru to randomize nine different prorecycling messages that were crafted on the basis of best practices, prior evidence,...

Full description

Bibliographic Details
Main Authors: Chong, Alberto, Karlan, Dean, Shapiro, Jeremy, Zinman, Jonathan
Language:en_US
Published: Oxford University Press on behalf of the World Bank 2016
Subjects:
Online Access:http://hdl.handle.net/10986/24608