(Ineffective) Messages to Encourage Recycling : Evidence from a Randomized Evaluation in Peru
There is growing interest in using messaging to drive prosocial behaviors, which contribute to investment in public goods. The authors worked with a leading nongovernmental organization in Peru to randomize nine different prorecycling messages that...
Main Authors: | , , , |
---|---|
Language: | English en_US |
Published: |
World Bank, Washington, DC
2013
|
Subjects: | |
Online Access: | http://documents.worldbank.org/curated/en/2013/07/18051725/ineffective-messages-encourage-recycling-evidence-randomized-evaluation-peru http://hdl.handle.net/10986/15906 |