Factors Affecting Online Shopping Decision: Customers in Turkey

Online shopping is a critical subject for marketing academicians and corporations. To have a sustainable competitive advantage, companies try to have strong relationships with their customers and try to learn their customers better. In this research, factors affecting online shopping decision of cus...

Full description

Bibliographic Details
Main Author: Türk, Elif; Galatasaray University
Format: PDF Document
Language:eng
Published: Journal of International Trade, Logistics and Law 2019
Subjects:
Online Access:http://jital.org/index.php/jital/article/view/118