PENGARUH LOGO BARU PT. TELKOM, Tbk TERHADAP CITRA PERUSAHAAN
This study aimed to determine to what extent rebranding had effect on corporate reputation. Through the implementation of quantitative research design, this project involved Telkom customers of Bandar Lampung as population where the sampling technique applied was non-probability sampling and purpos...
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Format: | PDF Document |
Language: | eng |
Published: |
Faculty of Economics and Business, University of Muhammadiyah Malang
2015
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Online Access: | https://ejournal.umm.ac.id/index.php/jibe/article/view/jekobisnis.v5i2.2262 |