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01695nam a2200349 a 4500 |
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EBC864195 |
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MiAaPQ |
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20200520144314.0 |
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m o d | |
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110920s2011 ts acd sb 001 0 eng d |
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|z 9781608052493
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|a (MiAaPQ)EBC864195
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|a (Au-PeEL)EBL864195
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|a (CaPaEBR)ebr10492629
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|a (OCoLC)795119918
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|a MiAaPQ
|c MiAaPQ
|d MiAaPQ
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|a HB172
|b .G35 2011
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|a Galanter, Eugene.
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|a People, preferences & prices
|h [electronic resource] :
|b sequencing the economic genome of the consumer mind /
|c by Eugene Galanter, Howard Moskowitz, Matthias Silcher.
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|a People, preferences and prices :
|b sequencing the economic genome of the consumer mind
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| 260 |
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|a [Saif Zone, Sharjah, United Arab Emirates] :
|b Bentham Science Publishers Ltd.,
|c [2011]
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| 300 |
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|a viii, 288 p. :
|b ill. (some col.), col. ports.
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| 504 |
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|a Includes bibliographical references and index.
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|a pt. 1. The basic tools -- pt. 2. Setting the price and going shopping -- pt. 3. Feeling -- pt. 4. The intangibles : living & experiencing -- pt. 5. Buying, investing & protecting -- pt. 6. Systematics and the day after tomorrow.
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| 533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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| 650 |
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|a Microeconomics
|x Psychological aspects.
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| 655 |
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4 |
|a Electronic books.
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| 700 |
1 |
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|a Moskowitz, Howard.
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| 700 |
1 |
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|a Silcher, Matthias.
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| 710 |
2 |
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|a ProQuest (Firm)
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| 856 |
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|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=864195
|z Click to View
|
