Mobilized marketing how to drive sales, engagement, and loyalty through mobile devices /
"Integrate your mobile marketing program and take your brand to the next levelMobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel for its affordability, measurability, and repeata...
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
Wiley,
2012.
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| Subjects: | |
| Online Access: | Click to View |
Table of Contents:
- pt. 1. The early years
- pt. 2. The present
- pt. 3. The future.