The financial services marketing handbook tactics and techniques that produce results /

Bibliographic Details
Main Author: Ehrlich, Evelyn, 1950-
Corporate Author: ProQuest (Firm)
Other Authors: Fanelli, Duke, 1954-
Format: Electronic eBook
Language:English
Published: Hoboken, NJ : Bloomberg Press, c2012.
Edition:2nd ed.
Subjects:
Online Access:Click to View
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050 4 |a HG181  |b .E38 2012 
082 0 4 |a 332.1068/8  |2 23 
100 1 |a Ehrlich, Evelyn,  |d 1950- 
245 1 4 |a The financial services marketing handbook  |h [electronic resource] :  |b tactics and techniques that produce results /  |c Evelyn Ehrlich and Duke Fanelli. 
250 |a 2nd ed. 
260 |a Hoboken, NJ :  |b Bloomberg Press,  |c c2012. 
300 |a xi, 196 p. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Financial services industry  |z United States  |x Marketing. 
650 0 |a Financial planners  |x Marketing. 
650 0 |a Customer relations. 
650 0 |a Financial services industry  |x Computer network resources. 
655 4 |a Electronic books. 
700 1 |a Fanelli, Duke,  |d 1954- 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=817986  |z Click to View