Getting multi-channel distribution right /

Bibliographic Details
Main Authors: Ailawadi, Kusum L., (Author), Farris, Paul W., (Author)
Format: eBook
Language:English
Published: Hoboken, NJ : John Wiley & Sons, Inc., [2020]
Subjects:
Online Access:Click to View
Description
Physical Description:1 online resource (386 pages)
ISBN:9781119632917 (e-book)