Decoding customer value at the bottom of the pyramid : an urban India marketing perspective /
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| Format: | eBook |
| Language: | English |
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New York, New York :
Business Expert Press,
[2020]
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| Online Access: | Click to View |
| Physical Description: | 1 online resource (x, 163 pages) : illustrations |
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| ISBN: | 9781948976121 (e-book) |