Situative Marketingstrategien : Grundsatzstrategien fur "Dogs" /

Bibliographic Details
Main Author: Tomczak, Torsten, (Author)
Format: eBook
Language:German
Published: Berlin ; New York : Walter de Gruyter, [1989]
Series:Marketing Management (Walter de Gruyter & Co.) ; 12.
Subjects:
Online Access:Click to View
Description
Physical Description:1 online resource (xiii, 320 pages) : illustrations.
ISBN:9783110862843 (e-book)