The power of strategy innovation a new way of linking creativity and strategic planning to discover great business opportunities /

Bibliographic Details
Main Author: Johnston, Robert E.
Corporate Author: ProQuest (Firm)
Other Authors: Bate, J. Douglas.
Format: Electronic eBook
Language:English
Published: New York : AMACOM, c2003.
Subjects:
Online Access:Click to View
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050 4 |a HD30.28  |b .J657 2003 
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100 1 |a Johnston, Robert E. 
245 1 4 |a The power of strategy innovation  |h [electronic resource] :  |b a new way of linking creativity and strategic planning to discover great business opportunities /  |c Robert E. Johnston, Jr., J. Douglas Bate. 
260 |a New York :  |b AMACOM,  |c c2003. 
300 |a xviii, 286 p. :  |b ill. 
504 |a Includes bibliographical references (p. 279-282) and index. 
505 0 |a Strategy meets innovation -- Strategy innovation is managing the future -- Strategy innovation is not strategic planning -- The discovery process -- The discovery process : the Moen story -- The discovery process : staging phase -- The discovery process : aligning phase -- The discovery process : exploring phase -- The discovery process : creating phase -- The discovery process : mapping phase -- Maximizing the discovery process -- Formalizing a strategy innovation system -- Epilogue: the future of strategy innovation. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Strategic planning. 
655 4 |a Electronic books. 
700 1 |a Bate, J. Douglas. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=583547  |z Click to View