The Direct Mail Revolution : How to Create Profitable Direct Mail Campaigns in a Digital World.

In our digital world, it's easy to overlook the power of a snail mail marketing piece. It's a stealth strategy at a time when the decline in email open and click-through rates is one of the many reasons why direct mail has made a dramatic comeback in both usage and effectiveness. Less mail...

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Bibliographic Details
Main Author: Bly, Robert W.
Format: eBook
Language:English
Published: Irvine, CA : Entrepreneur Press, 2019.
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Online Access:Click to View