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090121s2009 enka sb 001 0 eng |
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|z 2009001766
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|z 9781848163560
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|a HD9993.E452
|b J66 2009
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4 |
|a GV1469.15
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4 |
|a 338.4/77948
|2 22
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| 100 |
1 |
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|a Jong, H. Wi.
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| 245 |
1 |
0 |
|a Innovation and strategy of online games
|h [electronic resource] /
|c Jong H. Wi.
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| 250 |
|
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|a 1st ed.
|
| 260 |
|
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|a London :
|b Imperial College Press ;
|a Singapore ;
|a Hackensack, NJ :
|b Distributed by World Scientific,
|c c2009.
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| 300 |
|
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|a xx, 220 p. :
|b ill.
|
| 490 |
1 |
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|a Series on technology management ;
|v v. 14
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| 504 |
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|a Includes bibliographical references (p. 211-214) and index.
|
| 505 |
0 |
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|a Innovations in the game industry : online games versus offline games -- Business models and corporate strategy -- Virtual societies and economics of online games -- The formation process of the Korean online game industry -- Factors promoting growth of the online game industry -- Global development and marketing strategies of Korean online games -- International comparison of online game users.
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| 533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Electronic games industry.
|
| 650 |
|
0 |
|a Technological innovations.
|
| 655 |
|
4 |
|a Electronic books.
|
| 710 |
2 |
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|a ProQuest (Firm)
|
| 830 |
|
0 |
|a Series on technology management ;
|v v. 14.
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=477267
|z Click to View
|
