Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /

Bibliographic Details
Main Authors: Smith, Kerry, 1963- (Author), Hanover, Dan, 1973- (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey : John Wiley & Sons, [2016]
Subjects:
Online Access:Click to View
Description
Physical Description:1 online resource (227 pages) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:9781119145882