Smith, K., & Hanover, D. (2016). Experiential marketing: Secrets, strategies, and success stories from the world's greatest brands. Hoboken, New Jersey: John Wiley & Sons.
Chicago Style CitationSmith, Kerry, and Dan Hanover. Experiential Marketing: Secrets, Strategies, and Success Stories From the World's Greatest Brands. Hoboken, New Jersey: John Wiley & Sons, 2016.
MLA CitationSmith, Kerry, and Dan Hanover. Experiential Marketing: Secrets, Strategies, and Success Stories From the World's Greatest Brands. Hoboken, New Jersey: John Wiley & Sons, 2016.
Warning: These citations may not always be 100% accurate.