Future savvy identifying trends to make better decisions, manage uncertainty, and profit from change /

Bibliographic Details
Main Author: Gordon, Adam, 1964-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: New York : American Management Association, c2009.
Subjects:
Online Access:Click to View
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100 1 |a Gordon, Adam,  |d 1964- 
245 1 0 |a Future savvy  |h [electronic resource] :  |b identifying trends to make better decisions, manage uncertainty, and profit from change /  |c Adam Gordon. 
260 |a New York :  |b American Management Association,  |c c2009. 
300 |a x, 294 p. :  |b ill. 
504 |a Includes bibliographical references (p. 285-287) and index. 
505 0 |a Recognizing forecast intentions -- The quality of information : how good is the data? -- Bias traps : how and why interpretations are spun -- Zeitgeist and perception : how we can't escape our own mind -- The power of user utility : how consumers drive and block change -- Drivers, blockers, and trends -- The limits of quantitative forecasting -- A systems perspective in forecasting -- Alternative futures : how it's better to be vaguely right than exactly wrong -- Applying forecast filtering -- Questions to ask of any forecast. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Business forecasting. 
650 0 |a Strategic planning. 
650 0 |a Industrial management. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=408745  |z Click to View