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|z 9780750682343 (hbk.)
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|z 0750682345 (hbk.)
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|a HF5415.2
|b .C485 2008
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| 100 |
1 |
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|a Chiu, Susan.
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| 245 |
1 |
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|a Data mining and market intelligence for optimal marketing returns
|h [electronic resource] /
|c Susan Chiu, Domingo Tavella.
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| 250 |
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|a 1st ed.
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| 260 |
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|a Amsterdam ;
|a Boston :
|b Elsevier/Butterworth-Heinemann,
|c 2008.
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| 300 |
|
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|a xii, 280 p. :
|b ill.
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| 504 |
|
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|a Includes bibliographical references and index.
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| 533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
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0 |
|a Marketing research.
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| 650 |
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0 |
|a Data mining.
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| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
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|a Tavella, Domingo,
|d 1948-
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| 710 |
2 |
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|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=343599
|z Click to View
|
