Emotions, advertising and consumer choice
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Denmark] :
Copenhagen Business School Press,
2007.
|
| Edition: | 1st ed. |
| Subjects: | |
| Online Access: | Click to View |
| Physical Description: | 462 p. : ill. |
|---|---|
| Bibliography: | Includes bibliographical references (p. [431]-462). |