Accidental branding how ordinary people build extraordinary brands /

Bibliographic Details
Main Author: Vinjamuri, David, 1964-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: Hoboken, NJ : John Wiley & Sons, Inc., c2008.
Subjects:
Online Access:Click to View
Description
Physical Description:xii, 212 p.
Bibliography:Includes bibliographical references and index.