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01649nam a2200349 a 4500 |
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EBC3340000 |
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MiAaPQ |
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20200520144314.0 |
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090803s2002 riua s 000 0 eng d |
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|z 9781932353013
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|a (MiAaPQ)EBC3340000
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|a (Au-PeEL)EBL3340000
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|a (CaPaEBR)ebr10035715
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|a (OCoLC)923252285
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|a MiAaPQ
|c MiAaPQ
|d MiAaPQ
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|a HF5415.1265
|b .B47 2002
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|a Best practices in marketing with email newsletters
|h [electronic resource] :
|b for marketers and publishers /
|c editor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland.
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260 |
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|a Portsmouth, R.I. :
|b MarketingSherpa, Inc.,
|c 2002.
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300 |
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|a 194 p. :
|b ill.
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490 |
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|a Practical know-how & case studies
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505 |
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|a pt. 1. Email newsletters : the basics -- pt. 2. Formulating your email newsletter strategy -- pt. 3 Newsletter format, length, frequency, and timing -- pt. 4 Content -- pt. 5 Growing subscribers -- pt. 6 Managing distribution and your list -- pt. 7 Measuring performance -- pt. 8 Basic vendor & supplier guide.
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533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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650 |
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|a Internet marketing.
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650 |
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|a Electronic mail systems.
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655 |
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4 |
|a Electronic books.
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700 |
1 |
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|a Yudkin, Marcia.
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700 |
1 |
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|a Gutzman, Alexis D.
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700 |
1 |
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|a Holland, Anne.
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710 |
2 |
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|a ProQuest (Firm)
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856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=3340000
|z Click to View
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