The executive guide to corporate events & business entertaining how to choose and use corporate functions to increase brand awareness, develop new business, nurture customer loyalty and drive growth /

Bibliographic Details
Main Author: Allen, Judy, 1952-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: Mississauga, Ont. : J. Wiley & Sons Canada, c2007.
Subjects:
Online Access:Click to View
Description
Physical Description:xx, 300 p.
Bibliography:Includes bibliographical references and index.