Description: Action research in marketing

Bibliographic Details
Corporate Author:	ProQuest (Firm)
Other Authors:	Perry, Chad.
Format:	Electronic eBook
Language:	English
Published:	[Bradford, England] : Emerald Group Pub., 2004.
Series:	European journal of marketing ; v. 38, no. 3/4, 2004.
Subjects:	Marketing research. Research, Industrial. Electronic books.
Online Access:	Click to View

Description
Physical Description:	p. 292-468 : ill.
Bibliography:	Includes bibliographical references.