Action research in marketing
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| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Bradford, England] :
Emerald Group Pub.,
2004.
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| Series: | European journal of marketing ;
v. 38, no. 3/4, 2004. |
| Subjects: | |
| Online Access: | Click to View |
| Physical Description: | p. 292-468 : ill. |
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| Bibliography: | Includes bibliographical references. |