Does marketing need reform? fresh perspectives on the future /

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Sheth, Jagdish N., Sisodia, Rajendra.
Format: Electronic eBook
Language:English
Published: Armonk, N.Y. : M.E. Sharpe, c2006.
Subjects:
Online Access:Click to View
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245 0 0 |a Does marketing need reform?  |h [electronic resource] :  |b fresh perspectives on the future /  |c Jagdish N. Sheth, Rajendra S. Sisodia, editors. 
260 |a Armonk, N.Y. :  |b M.E. Sharpe,  |c c2006. 
300 |a vii, 352 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Marketing. 
655 4 |a Electronic books. 
700 1 |a Sheth, Jagdish N. 
700 1 |a Sisodia, Rajendra. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1968861  |z Click to View