The active consumer novelty and surprise in consumer choice /

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Bianchi, Marina.
Format: Electronic eBook
Language:English
Published: London ; New York : Routledge, 1998.
Series:Routledge frontiers of political economy.
Subjects:
Online Access:Click to View
Description
Physical Description:xiii, 264 p. : ill.
Bibliography:Includes bibliographical references and index.