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01600nam a2200421 i 4500 |
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EBC1588556 |
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20200520144314.0 |
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140121r20122005nyu obe 001 0 eng|d |
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|z 9780789022103
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|a 9781315808697
|q (electronic bk.)
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|a (MiAaPQ)EBC1588556
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|a (Au-PeEL)EBL1588556
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|a (CaPaEBR)ebr10826063
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|a (CaONFJC)MIL560055
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|a (OCoLC)867928675
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|a MiAaPQ
|b eng
|e rda
|e pn
|c MiAaPQ
|d MiAaPQ
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|a HF5803
|b .C56 2012
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|a 228
|2 23
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|a Clow, Kenneth E.
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|a Concise encyclopedia of advertising /
|c Kenneth E. Clow, PhD, Donald Baack, PhD.
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264 |
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|a New York :
|b Routledge,
|c 2012.
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264 |
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|c 2005
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300 |
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|a 1 online resource (228 pages)
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336 |
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|a text
|2 rdacontent
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337 |
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|a computer
|2 rdamedia
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338 |
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|a online resource
|2 rdacarrier
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500 |
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|a First published by Best Business Books and The Haworth Reference Press.
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504 |
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|a Includes bibliographical references and index.
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588 |
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|a Description based on online resource; title from PDF title page (ebrary, viewed January 21, 2014).
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590 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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650 |
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0 |
|a Advertising
|v Encyclopedias.
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655 |
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4 |
|a Electronic books.
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700 |
1 |
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|a Baack, Donald.
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797 |
2 |
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|a ProQuest (Firm)
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856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1588556
|z Click to View
|