Concise encyclopedia of advertising /
Main Author: | |
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Other Authors: | |
Format: | eBook |
Language: | English |
Published: |
New York :
Routledge,
2012.
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Subjects: | |
Online Access: | Click to View |
Item Description: | First published by Best Business Books and The Haworth Reference Press. |
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Physical Description: | 1 online resource (228 pages) |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781315808697 |