Big data marketing : engage your customers more effectively and drive value /
Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
[2013]
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Subjects: | |
Online Access: | Click to View |
Physical Description: | 1 online resource (208 pages) : color illustrations |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781118734056 |