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01482nam a2200397 a 4500 |
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EBC1132839 |
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MiAaPQ |
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20200520144314.0 |
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m o d | |
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121026s2013 njuac s 001 0 eng d |
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|z 2012043879
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|a 9781118554432 (electronic bk.)
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|a (MiAaPQ)EBC1132839
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|a (Au-PeEL)EBL1132839
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|a (CaPaEBR)ebr10667415
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|a (CaONFJC)MIL455497
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|a (OCoLC)829459869
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|a MiAaPQ
|c MiAaPQ
|d MiAaPQ
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4 |
|a HF5415.1255
|b .M37 2013
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0 |
4 |
|a 658.8/27
|2 23
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| 100 |
1 |
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|a Martinez Onaindia, Carlos.
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| 245 |
1 |
0 |
|a Designing B2B brands
|h [electronic resource] :
|b lessons from Deloitte and 182,000 brand managers /
|c Carlos Martinez Onaindia & Brian Resnick.
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| 260 |
|
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|a Hoboken, N.J. :
|b Wiley,
|c c2013.
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| 300 |
|
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|a xiii, 209 p. :
|b col. ill., col. ports.
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| 500 |
|
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|a Includes index.
|
| 533 |
|
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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| 650 |
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0 |
|a Branding (Marketing)
|x Management.
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| 650 |
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0 |
|a Brand name products
|x Management.
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| 650 |
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0 |
|a Corporate image.
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| 650 |
|
0 |
|a Logos (Symbols)
|x Design.
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| 650 |
|
0 |
|a Trademarks
|x Design.
|
| 655 |
|
4 |
|a Electronic books.
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| 700 |
1 |
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|a Resnick, Brian,
|d 1974-
|
| 710 |
2 |
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|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1132839
|z Click to View
|
