Workers go shopping in Argentina the rise of popular consumer culture /
"Dr. Milanesio examines the ways mass consumption transformed Argentina in the twentieth century in a comprehensive analysis of the relations between consumers, goods, manufacturers, advertisers, and the state during Juan Peron's reign. She examines the social and political changes that oc...
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Albuquerque :
University of New Mexico,
c2013.
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| Online Access: | Click to View |
| Summary: | "Dr. Milanesio examines the ways mass consumption transformed Argentina in the twentieth century in a comprehensive analysis of the relations between consumers, goods, manufacturers, advertisers, and the state during Juan Peron's reign. She examines the social and political changes that occurred when the general population became consumers of industrial goods and participants in consumption"--Provided by publisher. |
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| Physical Description: | xi, 307 p. : ill. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780826352439 (electronic bk.) |