Insurance and behavioral economics improving decisions in the most misunderstood industry /

"This book examines the behavior of individuals at risk, insurance industry decision makers and policy makers involved in the selling, buying, and regulating of insurance"--

Bibliographic Details
Main Author: Kunreuther, Howard.
Corporate Author: ProQuest (Firm)
Other Authors: Pauly, Mark V., 1941-, McMorrow, Stacey.
Format: Electronic eBook
Language:English
Published: Cambridge : Cambridge University Press, 2013.
Subjects:
Online Access:Click to View
Description
Summary:"This book examines the behavior of individuals at risk, insurance industry decision makers and policy makers involved in the selling, buying, and regulating of insurance"--
Physical Description:xii, 329 p. : ill.
Bibliography:Includes bibliographical references and indexes.
ISBN:9781139611701 (electronic bk.)