The marketing research guide

Bibliographic Details
Main Author: Stevens, Robert E., 1942-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: New York : Best Business Books, c2006.
Edition:2nd ed.
Subjects:
Online Access:Click to View
Description
Physical Description:xv, 425 p. : ill.
Bibliography:Includes bibliographical references and index.
ISBN:9780203050453 (electronic bk.)