Lead with a story a guide to crafting business narratives that captivate, convince, and inspire /

Bibliographic Details
Main Author: Smith, Paul, 1967 July 3-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: New York : American Management Association, c2012.
Subjects:
Online Access:Click to View
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100 1 |a Smith, Paul,  |d 1967 July 3- 
245 1 0 |a Lead with a story  |h [electronic resource] :  |b a guide to crafting business narratives that captivate, convince, and inspire /  |c Paul Smith. 
260 |a New York :  |b American Management Association,  |c c2012. 
300 |a viii, 280 p. 
500 |a Includes index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Communication in management. 
650 0 |a Storytelling. 
650 0 |a Leadership. 
650 0 |a Organizational behavior. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1000647  |z Click to View