Hello, my name is awesome : how to create brand names that stick.

Bibliographic Details
Main Author: Watkins, Alexandra
Format: Book
Published: San Francisco: Berrett-Koehler Publishers, 2014.
Subjects:

Business Information Centre

Holdings details from Business Information Centre
Call Number: B 658 827 WAT
Accession Item Category Format Status Notes
B000036064 Book Book AVAILABLE