Listen first! : turning social media conversations into business advantage.

Bibliographic Details
Main Author: Rappaport
Format: Book
Published: Hoboken, New Jersey: John Wiley and Sons, 2011.
Subjects:
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245 1 0 |a Listen first! :   |b turning social media conversations into business advantage. 
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650 0 0 |a Consumer --   |x Research  
650 0 0 |a Branding (Marketing)  
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650 0 0 |a Social media research  
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