The Shift : the transformation of today's marketers into tomorrow's growth leaders.
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
San Francisco:
Jessey-Bass A Wiley Imprint,
2009.
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| Subjects: |
| LEADER | 00529cam a2200169 7i4500 | ||
|---|---|---|---|
| 001 | 0000024315 | ||
| 005 | 20100325090000.0 | ||
| 020 | 0 | 0 | |a 978-0470-38838-9 |
| 090 | 0 | 0 | |a B 658.802 |b DAV |
| 100 | 1 | 0 | |a Davis |
| 245 | 1 | 4 | |a The Shift : |b the transformation of today's marketers into tomorrow's growth leaders. |
| 260 | 0 | 0 | |a San Francisco: |b Jessey-Bass A Wiley Imprint, |c 2009. |
| 300 | # | # | |a 236 p. |
| 650 | 0 | 0 | |a Marketing |
| 650 | 0 | 0 | |a Management |
| 650 | 0 | 0 | |a Technological innovations |
| 999 | |a B000026456 |b Book |c Book |e Business Information Centre | ||