Description: Why customers do what they do :

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Why customers do what they do : who they are.why they buy,and how you can anticipate their every move.

Bibliographic Details
Main Author:	Cohen
Format:	Book
Published:	New York: Mcgraw Hill, 2006.
Subjects:	Consumer behaviour

Description
Physical Description:	184 p.
ISBN:	0-07-146036-5