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Advanced brand management :
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Advanced brand management : from vision to valuation.
Bibliographic Details
Main Author:
Temporal
Format:
Book
Published:
Singapore:
John Wiley & Sons,
2002.
Subjects:
Branding
Brand name products --
>
Management
Holdings
Description
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Description
Physical Description:
296 p.
ISBN:
0-471-47925-X
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